Sustainability, customer focus and pay as you go software are some examples of global trends when it comes to business. In terms of sustainability, having environmentally friendly policies will not only benefit the planet, it will put your company in a good light and potentially save you money. When it comes to customer service, avoid this trend at your own risk! Companies like Zappos and Amazon put customer satisfaction above all else, even if it means making less profit. Their customers are repaying them with loyalty. The beauty of pay as you go software is that you generally only pay for what you use and if you feel that the software isn’t benefiting your business you can cancel at any time.