Turn your products into an event with a webinar for your clients. Once you have picked an appealing name for your course, choose some free online webinar software and have a practice so that you are comfortable with using it. Some software to check out includes GoToWebinar and AnyMeeting. Hold a ‘dummy’ event so that you can run through your slides and practice in real time so that you will feel more confident when you have people watching. Your webinar should contain genuinely helpful information and not be so long that you run the risk of participants losing interest before you wrap up.